Nov 3, 20207 min readThe “Social Dilemma” DilemmaAn aftermath of the Netflix documentary is the focus on ethics of tech companies. Here I provide a framework for product and design.
Jun 20, 20206 min readFitting The Behavioral Science Piece In The Organizational PuzzleHow can behavioural science add value to a tech product? Join me, as I share my learnings from a tech company.
May 23, 20206 min readWe’ve Got Something For EveryoneWhat can business learn from the psychology behind the success of horoscopes?
May 23, 20204 min readI'm Sorry I Asked! Ad Retargeting and Psychological ReactanceHow too much targeting can lead to psychological reactance.
Jan 18, 20203 min readMaking Better CakesHow Ikea taught us the importance of letting customers take part in the building process.
